August 10, 2007
Europe to Welcome iPhone?
As you probably know, the latest innovation from Apple, the iPhone, is simply available to the United States. If you're living in another country, you still have to purchase the phone online. Yet it isn't even a guarantee that it can function, unless, of course, AT&T has coverage in your area.
However, latest buzz in Apple world is that iPhone has finally decided to soar higher and also learn to settle in other far-off places. In this year's last quarter, Europe will be unveiling the presence of iPhone in its market.
The chief finance officer of Apple, Peter Oppenheimer, has confirmed the news, after the announcement of Apple's third quarter results.
It's all about Numbers
Apple, first of all, is banking on numbers. In the United States alone, around 270,000 phones were bought within 30 hours from the time it was up for sale. AT&T, through a statement issued by Tim Cook, Apple chief operating officer, has sold a lot more of iPhones in its first weekend compared to the number of wireless devices sold in a month in all of its history.
This is how Steve Jobs, the brain behind iPhone and chief executive officer of Apple, envisioned the iPhone: that it's going to sell its first one million for iPhone before the end of fourth quarter-definitely faster than iPods, which sold its first million in Q7.
Effect on Apple's Economy
To operate iPhone in Europe, Apple may require another kind of carrier network. The news, however, has started the war among wireless network giants in Europe. American Technology Research (AmTech) analysts believe that the battle against iPhone contracts in Europe can definitely increase considerable Apple's stock to $165, from a mere $135. T-Mobile, O2, Orange, and Vodafone are all aggressively bidding, knowing how much success AT&T garnered with iPhone alone.
It's possible that the companies can have their own separate contracts, according to nationality, yet AmTech believes that the ultimate strength of Apple will give the company the power to set the terms, like what it did to AT&T.
A Fight with Neonode
The iPhone may actually find itself finding head to head with one of Europe's own iPhone: Swedish-developed Neonode. This phone basically looks like an iPhone with more perks. Users can do a lot of things through its screen and because it's open platform, users can download extra programs that they want. This is one aspect that iPhone lacks. Second, Neonode is highly customizable. If iPhone is willing to set a new trend in Europe, it should gain inspiration from Neonode and learn to adapt.
Recommended Reading
- iPhone's AppleCare
- iPhone: Must-Have Tech Gadget Of The Year
- Internet Security And Your iPhone
- Hidden iPhone Widgets
- AppleCare: iPhone's Own Version of Customer Care
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